The Shopify App Retention Playbook: The First 72 Hours
Most Shopify apps don’t die from bad code. They die from silence in the first 72 hours after install. Here’s the data that proves it: 14% of merchants uninstall a Shopify app within 24 hours of installing it, per Shopify’s own analytics. Only 51% remain at day 30. By day 90, just 35% are still […]
