Oxify vs AfterSell
A post-purchase specialist against an app that also owns the cart
The short answer
AfterSell is a post-purchase and thank-you page app. It does not replace your cart — for that its owner Rokt sells UpCart separately. Oxify covers the cart drawer as well as post-purchase, from $9.99/mo against AfterSell's $34.99/mo, but AfterSell's funnel builder, A/B testing and Rokt Brain AI are deeper than Oxify's on that one surface.
| At a glance | Oxify | AfterSell |
|---|---|---|
| App Store listing | Oxify Cart Drawer & Upsells | Aftersell Post Purchase Upsell |
| Developer | Oxify App | Rokt (Beam Commerce Inc.) |
| On the App Store since | January 12, 2024 | December 31, 2019 |
| Rating | 5.0 stars | 4.8 stars |
| Reviews | 35+ | 870+ |
| Built for Shopify | Yes | Yes |
| Starting price | $9.99/mo | $34.99/mo |
| Free plan | Development stores | Development & partner stores only |
| Free trial | 14 days | 30 days |
Checked against, July 2026
Where a vendor’s own site and its App Store listing disagree, price follows the App Store — that is what Shopify bills — and features follow whichever source documents them, with the caveat named in the row.
Where AfterSell fits
AfterSell Post Purchase Upsell is the oldest app in this comparison — on the App Store since December 2019, 4.8 stars across 870+ reviews. Like UpCart, it is owned by Rokt through Beam Commerce Inc.
It is important to be clear about what AfterSell is not: it is not a cart app. There is no slide drawer, no free-shipping bar, no in-cart upsell. Everything it does happens after the customer has paid — the one-click post-purchase offer, the customised thank-you page, and on Shopify Plus, the checkout page. Rokt does sell a cart drawer, but it is UpCart, on its own bill.
So this is not really a like-for-like contest. It is a question of whether you want the deepest post-purchase funnel available or one app that covers the cart, the product page and post-purchase at a third of the entry price.
Oxify vs AfterSell pricing
Both columns are the vendor's own published prices. Where a ladder is not published in full, the table says so rather than guessing.
| Monthly store orders | Oxify | AfterSell |
|---|---|---|
| 0 – 100 | $9.99 | $34.99 |
| 101 – 200 | $19.99 | $34.99 |
| 201 – 500 | $29.99 | $34.99 |
| 501 – 1,000 | $49.99 | $54.99 |
| 1,001 – 2,000 | $79.99 | $99.99 |
| Above 2,000 | $99.99 – $149.99 | Not published on the listing |
AfterSell gives a 30-day trial, twice Oxify's 14. Both bill on total monthly store orders. Neither has a free plan for live stores.
Oxify vs AfterSell, feature by feature
The same rows on every comparison page, so a rival that covers more than Oxify shows it.
| Feature | Oxify | AfterSell |
|---|---|---|
| Where it can sell | ||
| Product page upsell | Yes | No |
| Cart drawer upsell | Yes | No |
| Checkout upsell | Yes | YesShopify Plus only |
| One-click post-purchase upsell | Yes | Yes |
| Thank-you page offers | Yes | Yes |
| Cart drawer | ||
| Replaces the cart with a slide drawer | Yes | No |
| Sticky cart button | Yes | No |
| Free-shipping progress bar | Yes | No |
| Tiered rewards ladder | YesUnlimited tiers | No |
| In-cart countdown timer | Yes | No |
| Trust badges & payment icons | Yes | No |
| Discount code field in cart | Yes | No |
| Order notes in cart | Yes | No |
| Terms & conditions checkbox | Yes | No |
| Gift wrap add-on | Yes | No |
| Cart sharing | Yes | No |
| Offers & discounts | ||
| Frequently bought together | Yes | Yes |
| AI product recommendations | Yes | YesRokt Brain |
| BOGO / buy X get Y | Yes | No |
| Volume discounts & quantity breaks | Yes | No |
| Free gift with purchase | Yes | No |
| Upsell with a discount attached | Yes | Yes |
| Subscription upgrade in cart | Yes | No |
| Shipping protection | Yes | No |
| Market-specific offers | YesPer-market thresholds via Shopify Markets | No |
| Built-in A/B testing | No | Yes |
| Platform | ||
| Built for Shopify badge | Yes | Yes |
| No-code editor | Yes | Yes |
| Custom CSS / HTML | Yes | Yes |
| Multi-language | Yes8 languages | Yes |
| Multi-currency | Yes | Yes |
| Every feature on every paid plan | Yes | NoRokt Thanks only from the $99.99 tier |
Verified against both Shopify App Store listings in July 2026. A cross means the feature is not offered on that app’s public listing — where a vendor sells it as a separate app, the row says so.
Where AfterSell is the better choice
No app wins every row. These are the reasons to pick AfterSell over Oxify.
The deeper post-purchase funnel
Multi-step upsell and downsell chains, Rokt Brain choosing the offer in real time, and A/B testing across thousands of variations. If post-purchase is the only thing you intend to optimise, AfterSell gives you more knobs on it than Oxify does.
Native checkout upsells on Shopify Plus
AfterSell inserts offers into the checkout page itself for Plus merchants. That placement is not open to most apps.
Built-in A/B testing
Oxify has no experimentation layer at all. AfterSell advertises running thousands of test variations against its offers.
Rokt Thanks revenue share
On the $99.99 tier, AfterSell can show paid third-party offers post-purchase and pay you a commission. That is a revenue line Oxify simply does not have.
Which one should you pick?
Five scenarios, and the app that wins each one.
| If this is you | Pick | Why |
|---|---|---|
| You only want to optimise the post-purchase moment | AfterSell | Deeper funnel builder, downsells, A/B testing and Rokt Brain on that one surface. |
| You want the cart drawer and post-purchase in one app | Oxify | AfterSell has no cart drawer — Rokt sells that separately as UpCart. |
| You are on Shopify Plus and want in-checkout offers | AfterSell | AfterSell's checkout upsells are a Plus-only placement. |
| You are under 500 orders a month | Oxify | $9.99–$29.99 against a flat $34.99. |
| You want free gifts, BOGO or a shipping progress bar | Oxify | None of those exist in a post-purchase-only app. |
Oxify vs AfterSell — common questions
Does AfterSell have a cart drawer?
No. AfterSell works after checkout — post-purchase offers, the thank-you page, and on Shopify Plus the checkout page. For a cart drawer its owner Rokt sells UpCart, a separate app from $29.99/mo, now marketed as Rokt Upcart.
How much is AfterSell plus UpCart together?
AfterSell starts at $34.99/mo and UpCart at $29.99/mo, so $64.98/mo minimum for cart plus post-purchase, on two bills. Oxify covers both surfaces from $9.99/mo.
Is AfterSell's post-purchase funnel better than Oxify's?
On that one surface, yes — AfterSell offers multi-step upsell and downsell chains, Rokt Brain AI targeting and A/B testing on the funnel. Oxify's post-purchase offers are simpler, and sit alongside product page and cart drawer selling in the same app.
What is Rokt Thanks?
A Rokt feature available on AfterSell's $99.99 tier that shows paid third-party offers after purchase and pays the merchant a commission. Oxify has no equivalent.
Which is cheaper, Oxify or AfterSell?
Oxify at every published tier: $9.99 against $34.99 to start, $49.99 against $54.99 at 501–1,000 orders, and $79.99 against $99.99 at 1,001–2,000 orders. AfterSell's trial is longer, though — 30 days against 14.
Other head-to-heads
Same tables, same sources, a different rival.
- Oxify vs UpCartCart drawer
- Oxify vs RebuyPersonalisation platform
- Oxify vs KachingCart drawer
- Oxify vs iCartCart drawer
- Oxify vs SelleasyUpsell & cross-sell
- Oxify vs Monster CartCart drawer
- Oxify vs Amp Slide CartCart drawer
- Oxify vs ReConvertPost-purchase upsell
- Oxify vs Zipify OCUOne-click upsell