Oxify vs Vitals
40+ store tools on one bill against an app built only to raise order value
Oxify publishes this comparison and makes Oxify Cart Drawer & Upsells.
The short answer
Vitals is the stronger buy if you want one bill for many jobs: $29.99/mo covers 40+ tools — product reviews, bundles, a cart drawer, sticky add-to-cart, visitor replays, pop-ups and more — with 4.9 stars across 2,950+ reviews and the Built for Shopify badge. Its cart drawer is one of those tools, and the price rises once Vitals' offers bring in $1,000 a month: $69.99 from there, $219.99 past $10,000. Oxify Cart Drawer & Upsells is the specialist — product page, cart drawer, post-purchase, thank-you page and Shopify Plus checkout offers in one plan billed on store orders — and it is cheaper than Vitals up to 200 orders a month and whenever upsell revenue is high for your order count.
| At a glance | Oxify Cart Drawer & Upsells | Vitals |
|---|---|---|
| Installable from the App Store | Yes | Yes |
| App Store listing | Oxify Cart Drawer & Upsells | Vitals: Reviews, Bundles & 40+ |
| Developer | Oxify App | Vitals |
| On the App Store since | January 12, 2024 | March 16, 2018 |
| Rating | 4.9 stars | 4.9 stars |
| Reviews | 40 | 2,950+ |
| Built for Shopify | Yes | Yes |
| Starting price | $9.99/mo | $29.99/mo, plus usage fees past $1K/mo of Vitals-attributed sales |
| Free plan | Development stores | Development, partner and Shopify trial stores only |
| Free trial | 14 days | 7 days |
Checked against, October 2026
- Oxify Cart Drawer & Upsells on the Shopify App Store
- Vitals on the Shopify App Store
- vitals.app pricing
- Vitals help — the All-in-one plan and usage charges
- Vitals help — Cart Drawer
- Vitals help — Upsell Builder
Where a vendor’s own site and its App Store listing disagree, price follows the App Store — that is what Shopify bills — and features follow whichever source documents them, with the caveat named in the row.
Where Vitals fits
Vitals: Reviews, Bundles & 40+ has been on the App Store since March 2018 and holds 4.9 stars across 2,950+ reviews, with the Built for Shopify badge. It is not a cart app with extras but a suite of 40+ tools sharing one dashboard: product reviews with AliExpress import, bundles and upsells, trust badges, a countdown timer, a currency converter, visitor replays and heatmaps, pop-ups, email, back-in-stock alerts, theme sections and an AI page builder. The cart drawer is one module among them.
For raising order value, Vitals' Upsell Builder runs eight offer types — product bundles, volume discounts, buy X get Y, spending goals with up to 10 tiers, gift offers, related products, product add-ons and a one-click post-purchase offer — on product pages, in the cart, as add-to-cart and checkout-button pop-ups, and after payment. Its thank-you page offer is narrower: it re-offers the items a shopper was missing from a bundle, volume or BOGO deal. In-checkout upsells are marked “Soon” in its offer editor. The Cart Drawer shows Upsell Builder suggestions, goal and gift progress, a discount code field, order notes and messages from Vitals' announcement and Cart Notice apps.
The bill has two parts. The All-in-One plan is $29.99/mo with every tool. On top, Vitals meters six kinds of usage; the one that matters here is “direct revenue assists” — sales from Upsell Builder offers (post-purchase included), Back in Stock, push and pop-up codes. Under $1,000 a month it is free; $1,000–$5,000 adds $40, $5,000–$10,000 adds $90, $10,000–$20,000 adds $190, and each further $10,000 adds $100. A separate, smaller meter charges from $10 for sales assisted by tools such as sticky add-to-cart and reviews. Oxify bills only on total store orders, $9.99 to $149.99.
Oxify vs Vitals pricing
Both columns are the vendor's own published prices. Where a ladder is not published in full, the table says so rather than guessing.
| What you are paying for | Oxify Cart Drawer & Upsells | Vitals |
|---|---|---|
| What sets the price | Total store orders | $29.99 base, plus usage tiers on Vitals-attributed sales |
| Up to 100 orders, under $1K of Vitals-attributed sales | $9.99 | $29.99 |
| 101 – 200 orders, under $1K | $19.99 | $29.99 |
| 201 – 500 orders, under $1K | $29.99 | $29.99 |
| 501 – 1,000 orders, under $1K | $49.99 | $29.99 |
| 501 – 1,000 orders, $1K – $5K | $49.99 | $69.99 |
| 1,001 – 2,000 orders, $1K – $5K | $79.99 | $69.99 |
| 2,001 – 3,000 orders, $5K – $10K | $99.99 | $119.99 |
| 3,001+ orders, $5K – $10K | $149.99 | $119.99 |
| 3,001+ orders, $10K – $20K | $149.99 | $219.99 |
| Free trial | 14 days | 7 days |
Vitals' App Store listing shows one plan, All-in-One at $29.99/mo, with usage fees starting after about $1,000 a month of Vitals-attributed sales “(from $10/mo)”. vitals.app/pricing and Vitals' help article on the plan, both read 13 October 2026, give the tiers: the $10 step is the smaller conversion-assist meter, while sales from upsell offers start at $40. The rows above count only those direct revenue assists; sales assisted by sticky add-to-cart, reviews and similar tools are metered separately from $10/mo, and visitor recordings above 1,000 page views a month from $16, so a store using those pays more than shown. The rows are illustrative store profiles, not quotes. Oxify bills purely on total store orders.
Oxify vs Vitals, feature by feature
The same rows on every comparison page, so a rival that covers more than Oxify shows it.
| Feature | Oxify Cart Drawer & Upsells | Vitals |
|---|---|---|
| Where it can sell | ||
| Product page upsell | Yes | Yes |
| Cart drawer upsell | Yes | Yes |
| Checkout upsell | YesShopify Plus only | NoMarked “Soon” in its offer editor |
| One-click post-purchase upsell | Yes | Yes |
| Thank-you page offers | Yes | YesRe-offers items missed from bundle, volume and BOGO deals |
| Cart drawer | ||
| Replaces the cart with a slide drawer | Yes | Yes |
| Sticky cart button | Yes | YesSticky add-to-cart bar |
| Free-shipping progress bar | Yes | YesFree-shipping spend goal |
| Tiered rewards ladder | YesUnlimited tiers | YesUp to 10 spend-goal tiers |
| In-cart countdown timer | Yes | NoCart Notice shows an urgency message; no countdown documented |
| Trust badges & payment icons | Yes | YesTrust seals and payment logos on product pages |
| Discount code field in cart | Yes | Yes |
| Order notes in cart | Yes | Yes |
| Terms & conditions checkbox | Yes | YesCart-page checkbox, a separate Vitals module |
| Gift wrap add-on | Yes | YesAs a product-page add-on |
| Cart sharing | Yes | No |
| Offers & discounts | ||
| Frequently bought together | Yes | YesFBT-style product bundles |
| AI product recommendations | Yes | YesSmart Match related products |
| BOGO / buy X get Y | Yes | Yes |
| Volume discounts & quantity breaks | Yes | Yes |
| Free gift with purchase | Yes | Yes |
| Upsell with a discount attached | Yes | Yes |
| Subscription upgrade in cart | Yes | No |
| Shipping protection | Yes | No |
| Market-specific offers | YesPer-market thresholds via Shopify Markets | YesSpend-goal visibility by market |
| Built-in A/B testing | No | No |
| Platform | ||
| Built for Shopify badge | Yes | Yes |
| No-code editor | Yes | Yes |
| Custom CSS / HTML | Yes | Yes |
| Multi-language | Yes8 languages | YesTranslatable labels |
| Multi-currency | Yes | YesCurrency converter; thank-you offers in default currency only |
| Every feature on every paid plan | Yes | YesOne plan, with usage fees on top |
A cross means the feature is not documented on that app’s Shopify App Store listing or its vendor’s own site as of October 2026. Some vendors sell it as a separate app — where that is the case, the row says so.
Where Vitals is the better choice
No app wins every row. These are the reasons to pick Vitals over Oxify.
One subscription for 40+ tools
Product reviews with photo, video and AliExpress import, bundles, a cart drawer, sticky add-to-cart, visitor replays and heatmaps, pop-ups, email, back-in-stock alerts and theme sections, for $29.99/mo before usage. If you would otherwise run a reviews app and an upsell app side by side, Vitals can cost less than the two together. Oxify does none of the non-upsell jobs.
2,950+ reviews over eight years
4.9 stars on more than seventy times Oxify's 40 reviews, with the Built for Shopify badge.
Cheaper at volume when its offers earn little
Vitals' base price does not rise with orders. A store doing 1,000 orders a month whose Vitals offers bring in under $1,000 pays $29.99 against Oxify's $49.99; above 3,000 orders with $5,000–$10,000 of attributed sales it is $119.99 against $149.99.
Offer pop-ups at add-to-cart and the checkout button
Volume, bundle and BOGO offers can pop up when a shopper adds to cart or clicks Checkout, and its spending goal floats on product, collection, cart and home pages. Oxify's listing does not name either placement.
Which one should you pick?
5 scenarios, and the app that wins each one.
| If this is you | Pick | Why |
|---|---|---|
| You want reviews, upsells and conversion tools from one app | Vitals | $29.99 covers 40+ tools; Oxify covers upsells only. |
| You are under 200 orders a month and want upsells | Oxify | $9.99–$19.99 against Vitals' $29.99 base. |
| You are above 500 orders and Vitals-attributed sales would stay under $1,000 | Vitals | Vitals stays at $29.99 while Oxify is $49.99 to $149.99. |
| Your offers would bring in more than $10,000 a month | Oxify | Vitals is $219.99 or more from there; Oxify stops at $149.99. |
| You are on Shopify Plus and want in-checkout offers | Oxify | Oxify includes Plus checkout upsells in every plan; Vitals marks checkout upsells “Soon”. |
Oxify vs Vitals — common questions
How much does Vitals cost?
$29.99/mo for the All-in-One plan, which includes every Vitals tool, plus usage fees once you pass an included volume. For upsells the meter is “direct revenue assists”: free under $1,000 a month of sales from Vitals offers, then $40 for $1,000–$5,000, $90 for $5,000–$10,000, $190 for $10,000–$20,000 and $100 more per further $10,000 (vitals.app/pricing, read 13 October 2026). Other meters cover sales assisted by tools like sticky add-to-cart, visitor recordings, email contacts, captured leads and tracked shipments.
Is Vitals cheaper than Oxify?
It depends on your orders and on how much Vitals' offers sell. Up to 200 orders a month Oxify is cheaper ($9.99–$19.99 against $29.99). From 201 to 500 orders they match at $29.99 if Vitals-attributed sales stay under $1,000. Above 500 orders Vitals is cheaper while those sales stay low, and Oxify is cheaper once they are high for your order count — at 501–1,000 orders with $1,000–$5,000 of attributed sales, Oxify is $49.99 against $69.99. Past $10,000 a month Vitals is at least $219.99; Oxify's ceiling is $149.99.
Does Vitals have a cart drawer?
Yes, as one of its 40+ tools. Vitals' help centre says it shows Upsell Builder suggestions, spend-goal and gift progress, a discount code field, order notes, a disclaimer and messages from its Announcement Bar and Cart Notice apps. It does not describe gift wrap, shipping protection, subscription upgrades, cart sharing or a terms checkbox inside the drawer; Oxify Cart Drawer & Upsells has all five.
Does Vitals do post-purchase and checkout upsells?
Post-purchase, yes: a one-click offer after payment with up to five products, once Vitals is set as the store's post-purchase app. Its thank-you page offer re-offers items a shopper missed from a bundle, volume or BOGO deal. In-checkout upsells are marked “Soon” in its offer editor. Oxify includes post-purchase, thank-you page and Shopify Plus checkout offers in every plan.
Can I run Vitals and Oxify together?
Yes, if Vitals' Cart Drawer and upsell offers are switched off so the two do not both replace the cart or discount the same items — and only one app can run Shopify's post-purchase page. Keeping Vitals for reviews and other tools while Oxify runs the cart and upsells is a workable split.
Other head-to-heads
Same tables, same sources, a different rival.
- Oxify vs UpCartCart drawer
- Oxify vs AfterSellPost-purchase & cart upsell
- Oxify vs RebuyPersonalisation platform
- Oxify vs KachingCart drawer
- Oxify vs EssentCart drawer
- Oxify vs Section Store PlusTheme sections & AOV tools
- Oxify vs AOV.ai Cart DrawerCart drawer
- Oxify vs Ego Cart DrawerCart drawer
- Oxify vs Qikify Slide CartCart drawer
- Oxify vs iCartCart drawer
- Oxify vs SelleasyUpsell & cross-sell
- Oxify vs Monster CartCart drawer
- Oxify vs Amp Slide CartCart drawer
- Oxify vs ReConvertPost-purchase upsell
- Oxify vs Zipify OCUOne-click upsell