Oxify vs Essent
A cart drawer that is free to 30 orders against one that also sells before and after the cart
Oxify publishes this comparison and makes Oxify Cart Drawer & Upsells.
The short answer
Essent Cart Drawer Cart Upsell is free with every feature up to 30 orders a month, holds 5.0 stars across 1,050+ reviews after 19 months on the App Store, and is cheaper than Oxify in most order bands from 31 to 9,999 a month. Oxify Cart Drawer & Upsells is the pick if you want product page, post-purchase, thank-you page and Shopify Plus checkout offers in the same app as the drawer, and it is cheaper at the band edges — exactly 100, 200, 500, 1,000 and 2,000 orders — and at 10,000+, where Essent's top plan is $198.99 against Oxify's $149.99.
| At a glance | Oxify Cart Drawer & Upsells | Essent |
|---|---|---|
| Installable from the App Store | Yes | Yes |
| App Store listing | Oxify Cart Drawer & Upsells | Essent Cart Drawer Cart Upsell |
| Developer | Oxify App | Essential Apps |
| On the App Store since | January 12, 2024 | March 7, 2025 |
| Rating | 4.9 stars | 5.0 stars |
| Reviews | 40 | 1,050+ |
| Built for Shopify | Yes | Yes |
| Starting price | $9.99/mo | Free up to 30 orders, then $8.99/mo |
| Free plan | Development stores | Up to 30 drawer orders a month, every feature |
| Free trial | 14 days | 14 days, on the first paid plan |
Checked against, October 2026
- Oxify Cart Drawer & Upsells on the Shopify App Store
- Essent on the Shopify App Store
- Essential Cart Drawer pricing page
- Essential Cart Drawer documentation
- Essential Cart Drawer feature walkthrough
Where a vendor’s own site and its App Store listing disagree, price follows the App Store — that is what Shopify bills — and features follow whichever source documents them, with the caveat named in the row.
Where Essent fits
Essent Cart Drawer Cart Upsell, by Essential Apps, launched on the App Store on 7 March 2025 and holds 5.0 stars across 1,050+ reviews, with the Built for Shopify badge. Essential Apps builds a suite of single-purpose apps — countdown timer, free shipping bar, upsell, loyalty and more — and this is its cart drawer.
It is an unusually well-documented drawer. Essential's help centre covers spend tiers that unlock free shipping, order discounts and free gifts (with buy X get Y and BOGO templates), in-cart upsells with triggers, sub-triggers and an empty-cart upsell, order add-ons for shipping protection and gift wrapping, a subscribe-and-save switch on each cart line, order notes, a terms checkbox, express checkout buttons, payment icons, custom HTML and CSS, per-market spend tiers, and a sticky add-to-cart bar for product pages. Every plan includes every feature.
Two things to know about its pricing. It is free up to 30 orders a month, then $8.99 to $198.99 across eight paid plans. And it counts only the orders its drawer touched — orders where the shopper opened the drawer or the app added items — not point-of-sale, draft or express checkouts that skip it; Oxify counts total store orders. Where Essent stops is the cart: it has no product page, post-purchase, thank-you page or checkout offers, and Essential sells post-purchase offers in a separate app, Essential Upsell & Cross Sell.
Oxify vs Essent pricing
Both columns are the vendor's own published prices. Where a ladder is not published in full, the table says so rather than guessing.
| Monthly store orders | Oxify Cart Drawer & Upsells | Essent |
|---|---|---|
| 0 – 30 | $9.99 | Free |
| 31 – 99 | $9.99 | $8.99 |
| 100 – 199 | $9.99 at 100, then $19.99 | $13.99 |
| 200 – 499 | $19.99 at 200, then $29.99 | $23.99 |
| 500 – 999 | $29.99 at 500, then $49.99 | $38.99 |
| 1,000 – 1,999 | $49.99 at 1,000, then $79.99 | $58.99 |
| 2,000 – 4,999 | $79.99 at 2,000, $99.99 to 3,000, then $149.99 | $88.99 |
| 5,000 – 9,999 | $149.99 | $138.99 |
| 10,000+ | $149.99 | $198.99 |
Essent's App Store listing shows the free plan and its first three paid plans ($8.99 up to 99 orders, $13.99 up to 199, $23.99 up to 499) and says “5 more plans to 10,000+”; those five are from essential-apps.com/cart-drawer/pricing. Both read 13 October 2026. Essent counts only orders its drawer touched while Oxify counts total store orders, so for the same store Essent can sit in a lower band than this table suggests. Both give a 14-day trial (Essent's once per store, on the first paid plan) and include every feature on every plan.
Oxify vs Essent, feature by feature
The same rows on every comparison page, so a rival that covers more than Oxify shows it.
| Feature | Oxify Cart Drawer & Upsells | Essent |
|---|---|---|
| Where it can sell | ||
| Product page upsell | Yes | No |
| Cart drawer upsell | Yes | Yes |
| Checkout upsell | YesShopify Plus only | No |
| One-click post-purchase upsell | Yes | NoSold separately as Essential Upsell & Cross Sell |
| Thank-you page offers | Yes | No |
| Cart drawer | ||
| Replaces the cart with a slide drawer | Yes | Yes |
| Sticky cart button | Yes | YesSticky add-to-cart bar |
| Free-shipping progress bar | Yes | Yes |
| Tiered rewards ladder | YesUnlimited tiers | YesSpend tiers |
| In-cart countdown timer | Yes | Yes |
| Trust badges & payment icons | Yes | YesPayment icons; badges via custom HTML |
| Discount code field in cart | Yes | Yes |
| Order notes in cart | Yes | Yes |
| Terms & conditions checkbox | Yes | Yes |
| Gift wrap add-on | Yes | YesAs an order add-on |
| Cart sharing | Yes | No |
| Offers & discounts | ||
| Frequently bought together | Yes | YesProduct-triggered cart upsells |
| AI product recommendations | Yes | YesShopify's own recommendations |
| BOGO / buy X get Y | Yes | YesVia spend-tier templates |
| Volume discounts & quantity breaks | Yes | YesItem-count spend tiers |
| Free gift with purchase | Yes | Yes |
| Upsell with a discount attached | Yes | Yes |
| Subscription upgrade in cart | Yes | YesUses your subscription app's plans |
| Shipping protection | Yes | YesAs an order add-on |
| Market-specific offers | YesPer-market thresholds via Shopify Markets | YesPer-market spend tiers |
| Built-in A/B testing | No | No |
| Platform | ||
| Built for Shopify badge | Yes | Yes |
| No-code editor | Yes | Yes |
| Custom CSS / HTML | Yes | YesHTML, CSS and a JavaScript API |
| Multi-language | Yes8 languages | YesManual translations per language |
| Multi-currency | Yes | Yes |
| Every feature on every paid plan | Yes | Yes |
A cross means the feature is not documented on that app’s Shopify App Store listing or its vendor’s own site as of October 2026. Some vendors sell it as a separate app — where that is the case, the row says so.
Where Essent is the better choice
No app wins every row. These are the reasons to pick Essent over Oxify.
Free with every feature to 30 orders
Not a trial and not a cut-down plan: Essent's free plan has the whole feature set up to 30 drawer orders a month, permanently. Oxify starts at $9.99.
Cheaper than Oxify in most bands
$13.99 where Oxify is $19.99 (101–199 orders), $23.99 against $29.99 (201–499), $38.99 against $49.99 (501–999), $58.99 against $79.99 (1,001–1,999) and $88.99 against $149.99 (3,001–4,999). Oxify is cheaper only at the band edges and at 10,000+.
You pay for drawer orders, not store orders
Point-of-sale, draft and express-checkout orders that skip the drawer do not count toward Essent's plan. A store with heavy in-person or wholesale volume pays for less than it would at Oxify.
1,050+ reviews at 5.0 in 19 months
A large, clean record for an app launched in March 2025, backed by documentation that is unusually specific about limits — what one spend-tier bar can and cannot do, which settings vary by market, what counts as an order.
Which one should you pick?
5 scenarios, and the app that wins each one.
| If this is you | Pick | Why |
|---|---|---|
| You do under 30 orders a month | Essent | Free with every feature; Oxify is $9.99. |
| You want a cart drawer and nothing else, and price decides it | Essent | Cheaper in most bands from 31 to 9,999 orders, and it bills only on orders the drawer touched. |
| You want product page, post-purchase or thank-you page offers | Oxify | Essent stops at the cart; Essential sells post-purchase offers as a separate app. |
| You are on Shopify Plus and want checkout upsells | Oxify | Oxify sells Plus checkout offers in every plan; Essent has none. |
| You run 10,000+ orders a month | Oxify | $149.99 against Essent's $198.99. |
Oxify vs Essent — common questions
Is Essent Cart Drawer free?
Yes, up to 30 orders a month through the drawer, with every feature — essential-apps.com says it is a permanent plan, not a trial. Above that it is $8.99 to $198.99 a month across eight plans. Oxify has no free plan for live stores; it starts at $9.99 with a 14-day trial.
Is Essent cheaper than Oxify?
In most bands, yes. Below 30 orders Essent is free; from 31 to 99 it is $8.99 against $9.99; from 101 to 199 $13.99 against $19.99; from 201 to 499 $23.99 against $29.99; from 501 to 999 $38.99 against $49.99. Oxify is cheaper at exactly 100, 200, 500, 1,000 and 2,000 orders, where its bands end later, and at 10,000+ ($149.99 against $198.99). Essent also counts only orders its drawer touched.
What does Oxify do that Essent does not?
Product page upsells, one-click post-purchase upsells, thank-you page offers, Shopify Plus checkout offers and cart sharing, none of which Essent's listing or documentation describe. Essential sells post-purchase offers in a separate app, Essential Upsell & Cross Sell.
Does Essent do subscriptions and shipping protection in the cart?
Yes to both. Its documentation describes a Subscribe & Save button on each cart line that switches it to your subscription app's first plan, and order add-ons for shipping protection or gift wrapping that customers always opt into. Oxify Cart Drawer & Upsells has both too.
Can I run both?
You should not. Two apps replacing the same cart drawer will fight over the same theme surface. Pick one.
Other head-to-heads
Same tables, same sources, a different rival.
- Oxify vs UpCartCart drawer
- Oxify vs AfterSellPost-purchase & cart upsell
- Oxify vs RebuyPersonalisation platform
- Oxify vs KachingCart drawer
- Oxify vs VitalsAll-in-one app suite
- Oxify vs Section Store PlusTheme sections & AOV tools
- Oxify vs AOV.ai Cart DrawerCart drawer
- Oxify vs Ego Cart DrawerCart drawer
- Oxify vs Qikify Slide CartCart drawer
- Oxify vs iCartCart drawer
- Oxify vs SelleasyUpsell & cross-sell
- Oxify vs Monster CartCart drawer
- Oxify vs Amp Slide CartCart drawer
- Oxify vs ReConvertPost-purchase upsell
- Oxify vs Zipify OCUOne-click upsell